Revolutionise Your Marketing with AI
Join the AI-Powered Marketer Program
Transform your marketing strategy with cutting-edge AI tools and expert guidance in just 3 days.
Struggling to Keep Up with Rapid Marketing Changes?
Marketing is evolving faster than ever, and keeping up with the latest trends and tools can be overwhelming.
Traditional strategies
no longer suffice
in the age of AI.
Introducing the
AI-Powered Marketer Program
Our 3-day in-person program equips you with the AI tools and strategies you need to revolutionise your marketing efforts, guided by experts Laura Craig and Justin Kabbani.
Most Effective Way To Learn AI
🌟
Quickest Path To Marketing Success
🚀
Best Value Training Ever
💰
Most Effective Way To Learn AI 🌟 Quickest Path To Marketing Success 🚀 Best Value Training Ever 💰
Why Join the AI-Powered Marketer Program?
Create a Comprehensive Marketing Action Plan
Develop a strategic plan tailored to your business needs, ensuring your marketing efforts are cohesive and effective.
Customised AI Prompts
Tailored to Marketing
Receive AI prompts specifically designed for your marketing, allowing for personalised and immediate application.
Expert Guidance and Immediate Application
Learn from industry leaders Laura Craig and Justin Kabbani, and apply your new skills in real-time to see immediate results.
Build a Valuable Network of Entrepreneurs
Engage with a community of peers who are also passionate about leveraging AI in marketing, fostering valuable connections and collaborations.
Stay Ahead of the Curve & Ensure Your Relevancy
Equip yourself with the latest AI tools and strategies to keep up with the fast-evolving marketing landscape.
Practical, Hands-On Learning
Participate in interactive sessions designed to provide practical, actionable insights that you can implement in your business right away.
the Most Effective Way To Learn AI & the Quickest Path To Marketing Success
What You'll Experience Over 3 FULL Days
The AI-Powered Marketer Program is an intensive 3-day in-person experience designed to revolutionise your marketing strategy with cutting-edge AI tools and techniques.
Participants will gain deep insights into AI, develop a comprehensive marketing strategy, and learn practical applications to drive significant ROI.
Led by industry experts Laura Craig and Justin Kabbani, this program ensures you walk away with actionable plans, customised AI prompts, and the skills to implement AI-driven marketing tactics immediately.
Day 1: Priming
Laying the Foundations
Gain a strong understanding of AI and its applications in marketing, set up your custom instructions, and establish a solid marketing foundation.
On day 1, you will cover:
Foundations & Setup
What you need to know about AI
Choosing your ChatGPT version
Priming - Custom Instructions
Custom Instructions
Content Priming
SWOT Analysis
Marketing Objectives
Customer Avatars
Brand Identity
Product/Service Ladder
Day 2: Prompting
Crafting Your Messaging
Master the art of creating effective AI prompts to define your brand's messaging and positioning, ensuring your marketing efforts are precise and impactful.
On day 2, you will cover:
Prompt Like a Pro
Problem Statement
Positioning Statement
Vision
Brand Promise
North Star
Brand Platform
Brand Voice & Tone
Key Messages
Campaign Creative
How To Write Prompts
Day 3: Producing
Implementing Your Strategy
Complete your Action Plan. Apply your AI-enhanced marketing strategy, develop detailed plans, and learn to use AI tools to create and distribute content effectively.
On day 3, you will cover:
Media Plan
Marketing Tactics
Channel Plan
The Buying Triangle
Conversion Funnel
Marketing Calendar
Content Creation
Recommended AI Tools
How to Use AI Tools to Produce Content, Activate Opportunities, and Solve Problems in Your Business
Bonus Prompts
“This program delivers a huge amount of value in a short period by leveraging the power of AI. Over just three days, you will gain invaluable skills, personalised strategies, and actionable insights that will transform your marketing efforts and drive substantial ROI.”
Laura Craig & Justin Kabbani
Hear from Our Successful Alumni
“Amazing value for money. Best money I’ve spent in my life. No joke!”
—Leneila Lynne
AI-Powered Marketer
“I now have all the steps I need to get my business built, into startup mode, and then go beyond.”
—Kingsley Rogers
AI-Powered Marketer
“If you put the time and effort into it, you’ll get rewarded 10 times.”
—Simon Mitchell
AI-Powered Marketer
“The job that used to take me hours, now took me five minutes today to complete.”
—Meg Jones
AI-Powered Marketer
All of these testimonials are provided by individuals who have attended a paid AI-Powered Marketer program.
Meet Your EXPERT COACHES
With a background in psychology & marketing, Laura craig brings a unique perspective to AI-driven marketing, making complex strategies accessible & effective.
A visionary Creative & AI implementor, Justin kabbani has transformed the marketing and digital landscapes for AusSIE and global brands and now trains leaders to become ai-powered.
LAURA & JUSTIN HOSTED THE 2024 AI MARKETING SUMMIT
Laura Craig
CHIEF MARKETING OFFICER
& MARKETING AGENCY FOUNDER
Laura Craig is a seasoned marketing strategist and the founder of VIVO Marketing, boasting 16 years of extensive experience in the field. Her expertise spans across working with over 350 brands, ranging from top-tier corporates to SMEs. Laura's unique approach combines high-level marketing strategies with practical execution tactics, enhancing efficiency and optimising budgets. She has a robust background in psychology, which she skilfully integrates into her work to forge deep connections with audiences.
Professionally, Laura's journey includes significant roles in sales, category, and marketing at renowned companies such as Unilever, L'Oréal, and Carlton United Brewery. Since founding VIVO Marketing in 2016, she has guided over 350 SMEs in crafting impactful strategies and executing marketing tactics.
Laura is also an adept mentor and trainer, having facilitated numerous courses including the Lead Generation Maximiser and Business Momentum for Coaches. Her academic credentials include a double degree in Marketing and Psychology, complemented by various courses in business and marketing mastery.
Laura Craig brings big brand experience from personally working for major Australian and global brands, including:
JUSTIN KABBANI
AI IMPLEMENTATION EXPERT
& CREATIVE AGENCY FOUNDER
Justin Kabbani is an esteemed keynote speaker, AI implementor, and ChatGPT expert with a strong background in marketing and creative advertising. As the Co-Founder and Managing Director of Hardhat- a renowned creative agency, he has nearly two decades of experience in leading and innovating for prominent Aussie and international brands like Virgin, Deakin, Kogan.com, and Zip.
Justin has a talent for converting emerging technology into practical business strategies, evident from his work in developing early websites, mobile apps, and social media platforms for brands. He now focuses on helping emerging and mid-tier businesses leverage Artificial Intelligence, catering to a wide range of clients, from solopreneurs to large corporates.
Philosophically, Justin emphasises enhancing performance through AI, focusing on empowerment over replacement of human talent for building stronger, more profitable businesses. He is also a Certified Flow Coach and his approach combines ChatGPT, Copilot and Gemini expertise with Flow State mastery, aiming to unlock the creative potential in individuals and teams in the evolving business world.
Justin Kabbani brings big brand experience from personally working with major Australian and global brands, including:
Who This Program is For?
The AI-Powered Marketer Program is meticulously designed for entrepreneurs, business owners, and senior marketers who are eager to embrace AI and see rapid results. It caters to the most discerning business leaders who are looking for a value-packed training that can deliver serious ROI within weeks.
If you are looking to transform your marketing strategy
with the latest AI tools and techniques,
this program is for you!
“This is a way to really, exponentially grow your business, so quickly.”
—Tee-Jay Ramnarain-Little
AI-Powered Marketer
“Utilise AI, ChatGPT, to be your personal assistant for almost every area of your business.”
—Jo Green
AI-Powered Marketer
Ideal Participants:
✔ 🤝 B2B Businesses: Companies targeting other businesses looking to streamline their marketing efforts and achieve measurable results.
✔ 📱 SaaS Companies: Software-as-a-Service providers aiming to leverage AI for improved customer acquisition and retention.
✔ 🧑💻 Tech Companies: Businesses in the technology sector seeking innovative marketing strategies powered by AI.
✔ 🎨 Agencies: Marketing, advertising, and digital agencies wanting to enhance their service offerings with cutting-edge AI capabilities.
✔ 📙 Information Product Creators: Individuals and businesses selling digital products and courses, looking to optimise their marketing funnel.
✔ 🛒 Ecommerce: Online retailers aiming to boost sales and customer engagement through AI-driven marketing tactics.
✔ 💼 Coaching & Consulting: Professionals in coaching & consulting services who want to integrate AI into their marketing strategies.
✔ 👥 Not-For-Profits: Organisations seeking efficient ways to market their causes and reach a wider audience with AI.
✔ 🏪 Local Small Businesses: Small businesses looking to gain a competitive edge with advanced marketing techniques.
✔ 🩺 Medical & Allied Health: Healthcare providers and allied health professionals wanting to improve patient outreach and marketing efficiency.
✔ 🎢 Startups: New ventures eager to establish a strong market presence quickly using AI-driven strategies.
✔ ✍️ Bloggers: Content creators and influencers aiming to grow their audience and engagement with AI-enhanced marketing.
✔ 🏢 Enterprise Businesses: Large corporations looking to innovate and optimise their marketing processes with AI.
✔ 📣 Network Marketing: Professionals in multi-level marketing seeking advanced tools to enhance their marketing efforts.
Why You Should Attend:
Immediate Impact
Gain practical skills and insights that you can apply immediately to see fast results.
Serious ROI
Learn strategies that can deliver a significant return on investment within weeks.
Value for Money
Receive top-tier training from industry experts, ensuring you get the best possible value.
APPLY NOW
Don’t Miss Out! Limited Spots Available IN EACH COHORT.
Apply now to secure your place in the AI-Powered Marketer Program. Available in Sydney and Melbourne, with only 20 businesses per cohort.
MELb: 13, 14, 15 NOV 2024
VIRTUAL: 12, 13, 14 FEB 2025
SYD: 19, 20, 21 Feb 2025
MELb:
26, 27, 28 FEB 2025
BRIS:
5, 6, 7 MAR 2025
(Contact us about reduced pricing to bring a second person from your business).
The program is three intensive days of workshops, covers off a huge amount of learning and requires full attendance, but it works better than any other program.
MORE Successful Alumni
“One of the best things I've done in my entire career.”
—Nicky Ginger
AI-Powered Marketer
“Less than a second and you've got a whole marketing plan. Bang! Or a campaign. Done!”
—Sally-Ann Hughes
AI-Powered Marketer
“I found it amazing to step back from working in the business, to actually work on the business.”
—Brooklyn Staughton
AI-Powered Marketer
“One of the most amazing courses I've had the privilege of being part of.”
—Julie Hucker
AI-Powered Marketer
All of these testimonials are provided by individuals who have attended a paid AI-Powered Marketer program.
FAQs
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A: Each day of the AI-Powered Marketer Program runs from 9 AM to 5 PM, packed with interactive sessions, hands-on workshops, and expert guidance.
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A: No, the program is designed for marketers of all levels. Whether you're a beginner or have some experience with AI, you'll find the sessions valuable and accessible.
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A: Bring your laptop, a notebook for taking notes, and an open mind ready to learn and implement new strategies. All other materials will be provided.
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A: Each cohort is limited to 20 businesses to ensure personalised attention and a collaborative learning environment.
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A: Yes, you will have access to a private WhatsApp group with your cohort where you can continue to network with fellow participants and receive ongoing support from our experts. You will also have the option to join our Monthly Implementation Calls.
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A: Absolutely! The program is designed to provide practical, hands-on experience, allowing you to implement AI strategies and tools in your business immediately.
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A: The AI-Powered Marketer Program is available in Sydney and Melbourne.
SYDNEY: 24, 25, 26 July 2024 (9am-5pm) - Alexandria location
MELBOURNE: 5, 6, 7 September 2024 (9am-5pm) - St Kilda location
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A: Please contact us for pricing. We occasionally offer early bird discounts and special offers. We also offer scholarships.